According to Raj De Datta, CEO of Bloomreach, 90% of the internet has been created in the last two years; considering the significant rate of adoption of new sites and apps by everyone online and the prolification of social data .. Read more →

Want your customers to stick around? Sure you can perform crazy stunts to grab publicity or promise them the moon and stars.  This could potentially work and create an environment where they remember and want to come back to you .. Read more →

Think back just a handful of years to when the big story about technology was “convergence.” Namely, everyone was interested and, frankly, concerned what the future would bring when all your services were bundled together and came through one source. .. Read more →

It’s easy to think you’re a big deal on the web. You post all day long, you try to talk with your followers and followees, and you even filled out some girl’s survey for her Bachelor’s Degree research as a .. Read more →

As a business owner, you want to know your customers as well as you can. Not only does it help you with marketing and sales, it also aids in your customer service. The more you know about your customers, the .. Read more →

Every person who has an ounce of creative energy in them has heard the phrase “there’s nothing new under the sun” at least a dozen times. This includes everyone who’s even thought about opening up a businesss – at least .. Read more →

Pardot recently realized that their customers needed to take the next logical step in marketing automation – adding social information about prospects. According to Adam Blitzer, Co-Founder and COO, “the ability to connect-the-dots between prospects and social data generated the .. Read more →

While business owners and their employees talk about getting stuck in business ruts, they’re not the only ones. Sometimes your average customer gets stuck in a rut, too, and not just in their personal lives. They can get stuck in .. Read more →

It seems like the busier we get, the more resources there are to help us manage things. Email, for example, let us communicate with others much more quickly than calling hundreds of contacts per day. Though who really gets through .. Read more →

As the owner of your very own small business, you go into work elated due to a product release later in the week. You’ve worked hard to get where you are and soon all the blood, sweat, and tears will .. Read more →